Ngelixa uninzi lwethu lusenza uninzi lwezinto esizithengayo kwi-intanethi unyaka wonke, njengoko sizilungiselela iiholide, akunakuphepheka ukuba siza kubetha ezinye iivenkile ezithengisa ngodaka. Xa kufika ixesha lokujonga kwezinye zevenkile zentengiso, unokumangaliswa ukuba bangaphi ababuza ulwazi lomntu, ngakumbi ikhowudi yakho ye-ZIP, ukuze ugqibezele ukuthengiselana.
Nangona inokubonakala imsulwa ngokwaneleyo, enyanisweni, abathengisi abaninzi bajika babuze abathengi ngeekhowudi ze-ZIP ngeenjongo zokuthengisa. Kwiminyaka yakutshanje, i-Urban Outfitters yabethwa ngo isikhalazo sentshukumo yeklasi Ngaphezulu kwesenzo, esithi i-Urban yayithetha ukuba abathengi ukubonelela nge-zipcode yabo kwakunyanzelekile ukuba bagqibezele ukuthengiselana kwekhadi letyala. Senze uphando lwethu, nathi, kwaye oko sikufumanisileyo kungakothusa. Funda ngaphambili malunga nokwaphuka komkhuba ophikisayo wevenkile ezifuna ikhowudi yakho ye-zip xa uthenga.
Kutheni iiVenkile zifuna iZip Code yakho
Ngokuka-Ann Carrns kwinqaku lakhe INew York Times :
Iivenkile zifuna ikhowudi yakho ye-ZIP kuba, xa zidityaniswe negama lakho elikwikhadi lakho letyala, banokuzisebenzisa ukufumana olunye ulwazi malunga nawe kwiziseko zedatha zentengiso, njengedilesi yakho yokuposa epheleleyo. Banokude bathengise ulwazi kubarhwebi beenkcukacha, abathengisela abanye abathengisi.
Ke ngoku, abathengisi bathabatha ithuba lokufumana imali ngokucela i-ZIP yakho xa uphuma.
Kwenzeka ntoni xa unikezela ngeKhowudi yeZip yakho
Ukuba umthengisi ubonelela ngekhowudi yakho ye-ZIP ukuba athathe isigqibo sokuthengisa ulwazi lwakho kwinkampani yokuthengisa ngokuthe ngqo, banokufumana idilesi yakho yokuthumela ngokusekwe kwigama lekhadi lakho letyala kunye ne-ZIP yakho. Oku kuthetha ukuba mhlawumbi kungekudala uza kuzaliswa ziikhathalogu ezaneleyo, iimagazini, kunye nezinye i-imeyile yenkumba ekhathazayo yokwenza ukuba uphinde uqashele ukuthenga ngezitena nodaka kwakhona.
Ukufumana umbono okhawulezileyo wobungakanani beenkcukacha zakho ezijikeleze ngenxa yokunika ikhowudi yakho kubathengisi, uCarrns ucebisa ngokukhangela kuGoogle okulula. Zama ukukhangela igama lakho wedwa kukhangelo lukaGoogle, emva koko ukhangele kwakhona usebenzisa igama lakho kunye nekhowudi ye-ZIP, kwaye ubone ukuba ingakanani idatha ebuyayo, ubhala.
Ke kufuneka ubanike?
Ngokobuchwephesha, hayi. Nangona kunjalo kuba uninzi lwemicimbi yabucala-yabucala kunye nemithetho iphathwa kwinqanaba likarhulumente, kunokuba nzima ukulawula. Ngokwenqaku elikwi IXESHA :
Kula mazwe alandelayo, akukho semthethweni ukuba umabhalana akuxelele ukuba bafuna ulwazi lomntu siqu ukuqhuba ikhadi lakho letyala: ICalifornia, iDelaware, Georgia, Kansas, Massachusetts, Maryland, Minnesota, Nevada, New Jersey, New York, Ohio, Oregon, Pennsylvania , Rhode Island, Texas kunye neWisconsin, kunye neWashington, DC
Eyona nto iphambili: Ukuba awunamdla wokunikezela ngolwazi lwakho, eyona nto ukubheja kwakho kukwala ngokufanelekileyo xa ubuzwa i-ZIP yakho xa uphuma. Abathengisi ngokuqinisekileyo baya kulungisa intengiso ngaphandle kwayo (ngaphandle kokuba bafuna ulwazi lwakho ngokuthe ngqo ukugqibezela intengiselwano) kwaye awuzukuba naxhala malunga nebhokisi yeposi egcweleyo kunyaka omtsha.
